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2026 SALES & SERVICE MEETING SUCCESS WITH OUR MARKET UNITS AND DISTRIBUTORS

Colleagues from across the world recently came together at our Hope, UK site for three engaging and collaborative days of learning, hands-on sessions, and forward planning.



The three-day event opened with a warm welcome and agenda overview from Michael Backhaus, Jeff Nowill, Stefan Schneider, and Chris Barton, setting the tone for a focused and productive programme.

Across the sessions, attendees explored the Carbolite product range, core service and product principles, and detailed technical topics including tube furnace lab-scale configurations and technical ceramics. Interactive elements such as a “which furnace for which application” group exercise and an AdvancedWeb session highlighted practical tools to better support customer engagement and sales effectiveness.

Hands-on learning was a key theme, with live demonstrations covering PMI fault diagnosis and calibration, practical sessions on TSO and TSR, and application-linked product overviews to strengthen the connection between customer needs and product selection. The introduction of the AriesPlus controller provided insight into its unique selling points, launch programme, and offered participants valuable hands-on experience.

The event concluded with a forward-looking focus on new product development and controllers, marketing initiatives to drive growth and engagement, and factory tours of the Hope and Tideswell facilities, bringing the product journey to life and reinforcing the company’s manufacturing quality and operational excellence. Across three packed days, the meeting successfully deepened technical knowledge, strengthened application understanding, reinforced service expertise, and provided clear visibility of our innovation roadmap. Most importantly, it enhanced collaboration across all areas of the business from engineering to sales, ensuring we remain aligned in delivering exceptional products and service to customers worldwide. We’d like to extend a sincere thank you to all presenters and participants who contributed to making the event such a success.

Watch the round up video here: Sales & Service Training 2026 Video

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